Lauren O’Reilly, Director of advertising at OKCupid, claims compared to their present 10 million active users, females looking for ladies only comprise 7 % of this. Nevertheless the very good news is the fact that because the site expanded their sex and orientation options, they will have seen a 7 % increase in feminine LGBTQ users, suggesting that numerous females could have thought stifled by the necessity to determine as one sex or one sex, which may additionally be a concern whenever looking to get queer ladies for a lesbian-specific application.
The number of identities of women-seeking-women not just helps it be difficult to subscribe to apps that only have three options (right, lesbian, bisexual) but may possibly also explain why a lot of the queer ladies we talked to express they would rather satisfy times through buddies. “we develop every thing on trust, ” my buddy Valey, 27, whom satisfies other females through buddies IRL, said. In the end, she states, it is simpler to ask your buddies what that attractive woman’s situation occurs when each of them understand her and probably have for years. While that is demonstrably the exact same in right relationship, right people do not have to determine precisely how someone that is straight, be worried about navigating a relationship with somebody who’s not out, or potentially suffer from somebody with them being a test. Fulfilling some body during your LGBTQ network that is social a degree of Date Insurance that lots of queer females can not afford to do without.
All of this partner-vetting is not to express all lesbians are serial monogamists. A 2013 research from Liverpool Hope University that studied 126 lesbian and right females aided by the typical chronilogical age of 27 discovered that lesbians had and desired to have equally as much casual sex as straight ladies. Nevertheless the gay ladies we talked to stated they must possess some variety of link with each other, regardless if their only intention will be hook-up (that is usually is).
“Tinder changed the landscape of internet dating a little, ” my friend Nomi*, 30, whom identifies as queer, said. “we utilized years that are OKCupid also it ended up being awesome. I’d some luck that is legit. Nevertheless now on Tinder everybody is apparently scared to be too earnest. Dating apps nowadays make me wish to relocate to a cave when you look at the hills and alter my title. “
Another buddy of mine, additionally called Lindsay, 34, whom additionally identifies as queer, echoed comparable sentiments, stating that she hates lesbian app that is dating given that it’s way too much like Tinder in most the incorrect methods. “I would like to in fact hear more info on the individual than one headline and 10 selfies. ” Her creator Robyn Exton did tell CNN Money back might that the app that is rebranded do have more text boxes and photos to ensure people could see “the interesting components of just exactly exactly how she lives, ” but a current trip through the application demonstrates that the additional information remains pretty seldom filled down.
Therefore, associated with a huge selection of dating apps that you can get, exactly why isn’t here an improved, queer-women-friendly dating app yet? Are lesbians not internet dating because there isn’t any good software, or perhaps is here no good software because lesbians dislike dating that is online? Lauren Kay, co-founder associated with the Dating Ring, claims it really is a little bit of a chicken or egg situation.
“Getting money for a dating application is extremely, very difficult. Everyone else and their cousin has unique app that is dating and investors frequently are not thinking about this room, ” Kay claims. “Even in the event that you had a group working very hard for per year on building the greatest LGBT application on the market, but even with all their work, they just had 1,000 users — then due compared to that tiny pool, users most likely would not get great matches, plus they’d hate the application rather than refer their buddies, after which it can perish. “
Andrew Chen, an advisor/investor for tech startups including Dropbox, penned on their blog that as a whole, it is difficult for just about any app that is dating attract interest from investors. He claims that dating apps rely a great deal on folks who are nearby, and in case those individuals aren’t here instantly, individuals will keep the application. “People are prepared to journey to satisfy one another, but just a great deal, ” Chen writes. “And there has to be the right mixture of male/female participants (or whatever permutation is practical). ” Having a 2011 report by the Williams Institute showing that just 3.4 % of People in america self-identity as lesbian or bisexual females, the chances you would find the appropriate permutation in a offered area is slim indeed.
Chen adds that “until there is word-of-mouth, and people that are enough create a good experience, the market will suck. ” Therefore lesbians who possess mainly heterosexual buddies might perhaps perhaps not learn about the software, and homosexual ladies who go out along with other homosexual ladies most likely see individuals they know already in the application (aka exes they would rather perhaps not see again).
Dinesh Moorjani, co-founder of Tinder and CEO of Hatch laboratories Inc. Where Tinder is made, states that another reason lesbian dating apps might have neglected to prosper might be that investors do not note that 3.4 percent of America as a big market that is enough tackle (never head that homosexual and bi men compensate a comparable percentage regarding the populace as homosexual and bi ladies, and Grindr has 10 times the users of Her). “Investors may have the present options are sufficient to deal with the marketplace need, given that they enable users to toggle between looking for either sex. It is possible the marketplace size has not been compelling, well documented, or communicated to potential investors by business owners, ” he claims, suggesting that investors think Tinder, Hinge, in addition to other straight-focused apps are serving lesbian ladies adequately.